

Mesaquince is a young Argentinean restaurant in the heart of Barcelona that was opened by four founders in 2024. Their goal was to create a place where guests felt like friends, with excellent food, wine and a warm, authentic atmosphere. At the same time, they faced the challenge of establishing themselves in a highly competitive market. It was missing strategic brand management, digital visibility and clear systems for growth. Our common goal was the brand Mesaquince to develop in such a way that they strong identity, economically viable and scalable in the long term will.

Together with the founders, we developed a strategic positioning And a independent brand identity, which combines Argentinean heritage with Barcelona's international cuisine. We defined clear Trademark guidelines, structured all touchpoints and defined how Brand experience and revenue logic Play together. In parallel, we developed a Social media strategy And a content system, which creates continuous visibility. In addition, a event strategy designed to establish Mesaquince as a meeting place for connoisseurs and a community place.
We created Brand-Systems, web design and technical development for a new digital platform. The website was created as Brand stage and business platform designed with a focus on Conversion (CRO) and Search engine optimization (SEO). Features such as Events, menus and career pages were implemented as a dynamic CMS.
In parallel, we designed a menu card system, which improves the customer experience and increases revenue per guest. We were responsible for social media regular photo and video productions, which present the brand authentically and in high quality. In the area Events We developed a recurring format for wine and cuisine, supplemented by a digital one Event funnel for reservation and community activation.
Since the start of the collaboration, Mesaquince has built a clear identity and strong digital presence. The website is now used as central platform for brands, events and reservations. Social media ensures continuous visibility and authentic brand perception. The events help to retain guests and open up new target groups. Through consistent design and systemic processes, Mesaquince was able to a stable basis for growth and profitability create.


